MARKERAD Launch.

IKEA x Virgil Abloh

When IKEA teamed up with Virgil Abloh, we supported the global launch of MARKERAD; a collection that brought streetwear aesthetics into everyday interiors. From global press materials, to live streaming events, to coordinating media and markets, we helped turn a limited-edition drop into a worldwide design phenomenon that redefined what an IKEA collaboration could be.

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